solutions for:
marketers
Consumers are increasingly avoiding traditional marketing. Today’s marketers need to adopt new strategies to engage consumers in ways that invite participation in their brands. ConsumerSphere is singularly focused on helping businesses to effectively engage their customers with social media.
solutions for:
agencies
Social media is having a major impact on public relations and advertising. Clients are expecting strategic social media solutions from their agencies. ConsumerSphere provides agencies that specialized expertise tailored for their needs.
solutions for:
non-profits
Something big is happening in fund raising- Social media: it’s big, it's important, it’s growing and non-profits need to understand how this powerful new tool is revolutionizing outreach.
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on May 28th, 2010 in Twitter
- Facebook’s Culture Problem May Be Fatal – Harvard Business Review http://ow.ly/1PIUJ #
- Making crowd-sourcing work http://ow.ly/1Rbuf #
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on May 21st, 2010 in Twitter
- Don’t Make These Mistakes with Your Online Brand Community – Harvard Business Review http://ow.ly/1M2yx #
- Facebook Crosses the 500-Million Threshold http://ow.ly/1MFey #
- Which Company Has the Most “Social” Employees? [INFOGRAPHIC]- http://ow.ly/1MQtA #
- Google to make some big announcements- here’s what to look for http://ow.ly/1N7El#li #
- Twitter Growth By The Numbers – http://ow.ly/1Nay3 #
- 8 Tips To Encourage Participation, Intimacy & Community http://ow.ly/1NOLX #
- Brands need a thick skin and large ears http://ow.ly/1OieK#li #
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on May 14th, 2010 in Twitter
- 5 Ways Government Works Better With Social Media http://ow.ly/1JbQ4#li #
- Completely Agree! Experiencing social media vs monitoring it http://ow.ly/1JcCz #
- Android Outselling iPhones! http://ow.ly/1JeZi #
- Build Your Digital Relationships Before You Need Them http://ow.ly/1Jib7#li #
- AT&T has iPhone exclusivity until 2012 – http://bit.ly/9crjP2 #li #
- Could Twitter Data Replace Opinion Polls? http://ow.ly/1JIjw #
- Generating and Tracking B2B Leads with Social Media http://ow.ly/1Kj2m#li #
- Early Adopter vs. Early Adapter http://ow.ly/1KMFe#li #
- Social Media Parenting Tips http://ow.ly/1KO6V #
- How to Know a Good Fan on Facebook http://wp.me/p1CPV-81K #li #
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on May 7th, 2010 in Twitter
- What Twitter hashtags reveal http://ow.ly/1Gonm #
- 20% of queries on Google have never happened before #li #
- 3 Simple Steps for Creating Social Media Visibility#li http://ow.ly/1HPeZ #
- Create “Choosing” (Not “Shopping”) Experiences http://ow.ly/1Icab #
- How Social Media Can Help You Do 5 Things You’re Already Doing http://ow.ly/1IcQI #
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on April 30th, 2010 in Twitter
- Social Media Best Practices for Small Business http://ow.ly/1CNEn #
- Branding and Social Media for Non-profits http://ow.ly/1Dbka #
- Give content away free sometimes http://ow.ly/1DQt1 #
- 3 Blogging Basics http://ow.ly/1EmXd #
- BIG News: Hewlett-Packard to acquire Palm for $1.2 billion #
- LinkedIn Gives Users the Ability to Follow Companies http://ow.ly/1EL5v #li #
- I am excited to announce that Consumersphere has been selected for ongoing social media community management and influencer outreach for… #
- How P&G is focusing on key social engagements #li http://ow.ly/1ESnh #
- New Report Details the State of Twitter [STATS] http://ow.ly/1EStq #
- Only about 4% of dissatisfied customers are heard; 96% leave quietly. [U of Penn] How do you listen to yours .. #
- 51% of active Twitter users follow companies, brands or products on social networks http://ow.ly/1ESFv #li #
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on April 23rd, 2010 in Twitter
- 10 things NOT to Tweet about http://theoatmeal.com/comics/twitter_stop #
- 6 Ways to Optimize for the iPad http://ow.ly/1AhJA #
- iPhone 4G Spotted in the Wild http://ow.ly/1AjcB #
- Crowdsourced donuts! http://mashable.com/2010/04/19/dunkin-donuts-finalists/ #
- More than 100 Twitter Followers Boost B2C Leads http://ow.ly/1AleL #
- 5 Unique Ways to Use Twitter for Business http://ow.ly/1BiQ6 #
- Netflix: More than half of subscribers tap streaming video http://bit.ly/aRu20W http://bit.ly/a1mk4d #
- Retailers Reach Out With Smartphone Apps http://ow.ly/1BQ3I #
- Evolution of “social currency” http://ow.ly/1Cnqw #
Twitter Just The Facts!
by admin on April 16th, 2010 in Twitter
- Twitter has 105,779,710 registered users
- 300,000 new users sign up per day
- Approximately 60% of them are coming from outside the U.S
- Twitter receives 180 million unique visitors per month
- 75% of Twitter traffic comes from third-party applications
- 60% of all tweets come from third-party apps
- Since the new Blackberry application was launched, it has accounted for 7 to 8% of new sign
- There are 600 million search queries on Twitter per day
- There are over 100,000 Twitter applications
- Twitter gets 3 billion requests a day through its API
- 37% of active Twitter users use their phone to tweet
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on April 16th, 2010 in Twitter
- Spies Need Social Media Skills http://bit.ly/bBgJKy #
- 15-Year-Old Foursquare User First to Check in at the North Pole http://bit.ly/9WlPbj #
- 23 rules of thumb for effective blogging.htm http://bit.ly/9LNiJQ#li #
- social networking transforms giving http://usat.me?38189166 #
- Six Key Benefits of Using Social Media for B2B http://bit.ly/9WC6Tq #
- 1 in 3 don’t want Twitter ads http://bit.ly/9CItUy #
- Geo-location (Foursquare) and sports team marketing…stay tuned! #
- Customer Service Is The New Social Media Marketing Darling http://bit.ly/dx7zTN #
- Marketers Tap Social Networks to Find Friends of Customers http://bit.ly/d3BJpI#li #
- Why Content Marketing Matters http://ow.ly/1yT9r #
- “Search without Keywords” is an upcoming trend Social Media http://ow.ly/1yTAz #
- How To Make It Viral! http://ow.ly/1yUAg #
- It Doesn’t Matter Who’s Ignoring You, it’s who is paying attention http://ow.ly/1zln8 #
- 5 Ways For Sall Companies To Better Engage http://ow.ly/1zmam #
- 10 Ways For Businesses To Use LinkedIn http://ow.ly/1zpov #
- VERY INSIGHTFUL- Why people do trust brands in social media? http://ow.ly/1zvWB #
Where Twitter Is Heading
by ConsumerSphereGuy on April 15th, 2010 in Innovation, Social Media Optimization, Twitter
Twitter has a steady stream of updates, capabilities and new offerings. Following some of the key innovations.
Proximity
If you were not aware of it, Twitter considers itself to be a largely mobile service. Sure, during its adolescence it grew mostly on its website, but now with the plethora of smartphones Twitter is focusing on its mobile side.
Today Twitter began to discuss “points of interest,” that are going to allow tweets to associate tweets with locations, and not just raw latitude and longitude data. You can tie a tweet to a place. Everyone is noticing the similarity of this to what Foursquare and Galla are doing.
Twitter had this to say “[points of interest are a ]way to see where a tweet is coming from but also a way to read all the tweets coming from specific nearby landmarks.” That is going to make Twitter more personal, and more interesting. As we will see, more data more relevance, or as @Rsarver said “proximity is a proxy for relevancy.”
User Streams
If you thought that PubSubHubBub was fast, wait until you see User Streams, Twitter’s upcoming uber-real-time feed. Imagine no lag whatsoever between when I tweet, and when it shows up in your desktop Tweetdeck. This is the Google Wave of tweets.
Even better, it is going to come with no rate limits to let everyone use it as they will. No more running out of API calls, hallelujah. Assuming that Twitter can handle the load that this will add to their hardware, this is going to make Twitter feel much more like the final version of FriendFeed: information overload.
If you are familiar with Clicky’s Spy feature, it is like this but for the updates you want. And is not just for updates, but also for your complete social graph of DMs, @s, Favorite tweets and so forth. Twitter is only letting developers play with this for a few days as a trial, so we have to wait, but when this does come out it is going to be a massive upgrade to the basic Twitter experience.
Annotations Twitter is going to let developers and applications tag tweets with metadata. What type of metadata? Any metadata that developers want.
Twitter decided to let developers decide how to handle the next big thing in metadata. What is even more important is Twitter’s decision to let developers pull the data back out of Twitter, once it has been sent it. More or less, this is a read write API for calling and tagging anything.
@Anywhere
If you missed our coverage, check it out here. @Anywhere is live, and out in the wild. Bringing deep Twitter integration to a plethora of websites, @Anywhere is going to bring hovercards, tweets, and other Twitter features inside of a publisher’s website.
If you know Facebook connect, this is Twitter’s answer.
Communication/Developer Relations
Twitter is launching a developer website, and is working to have more open and active discussions with developers as to what they need, what they want, what they hate, and what needs to change right away.
Twitter could do nothing smarter than this. If they want to stay ahead of their competition, and continue to be the darling that they are to all of our hearts, this is the golden goose they need to keep fed.
ConsumerSphere’s Week of Tweets
by ConsumerSphereGuy on April 9th, 2010 in Twitter
- Why You Shouldn’t Buy an iPad (Yet) http://bit.ly/c6iCGl #
- A 48 Point iPad Review (after 72 hours) http://bit.ly/aoIJOy #
Twitter »
- How People Spend Their Time Online [Infographic] - http://t.co/roQ0k9Qd #
- New Oracle Study: Live Help Beats Ratings http://t.co/HWP2iTKK #
- The Digital Lives of American Moms [INFOGRAPHIC] - http://t.co/AKL2auwS #
- "curated gifting" interesting concept- http://t.co/MpjFRXhm #
- High-Growth Companies Embrace Social Media - http://t.co/6z8hSVC3 #
- Want High Engagement on Facebook? Offer Coupons [STUDY] - http://t.co/UFUP5Tqy #
- RT @SocialMedia411: Facebook is a gigantic consumer information harvesting machine. Your ability to connect with others is just the bait. #
- Best Buy marketing chief departs | http://t.co/CLDDNGsW #
- RT @lennyism: STAN PREDICTIONS: focus group go virtual, asking questions goes away, Facebook, Google & mckinsey become #mrx players ... #
- RT @hessiejones: Support #Klout_OptOut_Itis, add a #twibbon now! - http://t.co/9zSowaai - Create one here - http://t.co/RAkCsFu5 #
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